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Website explainer

Thomson.

RP MOTION / PORTFOLIO
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About the project

A 3D animated explainer for Thomson, created directly for the client from their website as the sole starting point and used on social media.

The brief

Working directly with Thomson, I was asked to create an animation with only the company website supplied as a starting point.

The approach

The main challenge was creating something visually engaging from very little supplied material, with an approach that went beyond simply showing the website.

3D motion graphics were used to explain the website’s purpose and introduce its services.

The finished work

A 3D animated explainer used on Thomson’s social channels.

My contribution

3D motion graphics and animation.

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